14 Years of excellence in Photography service
2016-2024 The Knot Best of Weddings Yelp! Review
Top Photographers in Chicago ranked by Expertise.com
2020 Editor's Choice Award: WeddingRule
Verge.com
Hey Engaged Couples! Receive a $300 off-season discount on any video packages for weddings taking place from November through April!
Ty Acierto
Prudence Photo and Video
12 Years of Professional Photography in Events and Photojournals
Member: Professional Photographers of America
7 Time Award Recipient of The Knot's Best of Weddings
Film Degree obtained at Columbia College Chicago
Filmmaker/ Director: Cinebandits.com
IMDB: T.A.Acierto
Photographer and Studio Owner: 11 years Prudence Photography
Ty Acierto uses the latest state-of-the art professional Canon
Equipments, Full-Frame mirrorless camera bodies with high grade RF lenses.
PRUDENCE PHOTOGRAPHY NOW OFFERS WEDDING VIDEOS!
(New Service for the year 2020 and onward)
The highlights you need at an affordable package rate! CLICK HERE for more information.
Wedding Couples
NEED VIDEO COVERAGE?
I also work with trusted and established Videographers! Save on Videography when you book with Prudence Photography!
Other Services: Real Estate Photography , Corporate events, Birthday parties and Commercial Photoshoots
WHAT'S TRENDING?
A short Essay by Tye Acierto
Editing The Modern Wedding Photography
Let's talk about Editing! While I often use an editing style that I see fit for a particular event, I'm also versatile and can conform to a certain style that the couple desire. Below are just some of the modern trends of photo-editing that are popular within the wedding photography circles; The Light and Airy, The Nostalgic Film-Look (Dark and Moody) and the Color-Faithful .
UN-EDITED ORIGINAL PHOTOGRAPHS (by Ty Acierto)
LIGHT AND AIRY: A modern favorite and a winning trend! This style reminds me of Claude Monet's paintings; his use of the ocean green and pale color palette. You've probably seen this type of editing in countless wedding magazines and in many of the higher-end Professional Photographer's Portfolio. This type of editing gives the illusion of brightness and clean look because it favors the negative space (the air) within the composition and almost seemingly rejecting the darker values altogether. As a result, the photographs look "Dreamy" and surreal. Compare to the barely re-touched photos above, this style lifts the dark shadows to accentuate the lighter value in the frame, leaving us (to that effect) a lighting composition that's pretty close to a 1:1 ratio.
THE FILM-LOOK/ DARK AND MOODY: Let me just disclose that there are no official names for the color schemes that I'm discussing here. Heck, we can even call this "Mary's Warm Tone Look" for namesake! If you're into a warmer tone and preserving the shadows of your photos then this style is for you. The colors, although desaturated, is still within the threshold of the subjects true color value. This style is increasingly becoming popular, thanks to the celebrities in social media who seem to be embracing the nostalgic look that emulates the photos taken with film negatives. Personally, I adore this type of editing where nature is a big part of aesthetics. This is an ideal editing choice for portraits in a lush green or golden fields backdrop especially during the magic sunset hour. This type of editing also works well with urban settings and city landscapes.
COLOR FAITHFUL: Simple yet elegant! The color-faithful type of editing aims to balance the contrast and highlights all the while adhering to the original color of the subjects in the frame. It is important to note that as simple as this editing style sounds, this type of photography actually requires meticulous approach. For example, if you prefer not to have the color of your bouquet to be altered in post-processing (because you spent a whole year trying to find the right shade of blue for that ribbon) then it's best to mention this approach to your Photographer. This may well be the best option for you! The lighting and exposure need to be as close to perfection as possible. Simply put, "Fixing it in post-production" type of approach may not bode well for the editor if the event was covered with a "Bright and Airy" style in mind. The shadows, the dark values and highlights are the elements that the editor pay the most attention to during post-production process with this editing choice. I favor this style for couples who desire very little editing to their photographs. This is also advisable if you prefer to preserve the look of your photographs as close to the RAW files with very minor adjustments.
Well, there you have it! Just some of the current editing trends for your wedding photography. Again, bear in mind that these are only sample editing styles and there are tons of other options that are out there. The only rule is to follow what you desire. No photographer should ever dictate what type of mood to integrate to your photos unless you've given them the full responsibility and freedom to do so. I give free consultations so please don't hesitate to reach out to me if you have any questions in finding your wedding photographer. Even if I'm NOT your photographer, I'm happy to lend a helping hand and share my knowledge to you so that you can make an informed decision when hiring your Photographer! Contact me anytime if you need help with your Wedding Photography planning.
Many can take photos but few can tell lasting stories. Contact me for a free consultation.
It's your Big Day! Don't compromise, hire a Professional!
My credentials below:
I'm a member of Professional Photographer's of America
Member of National Alliance of Event Planners
Filmmaker at Cinebandits Film Entertainment
Owner of Prudence Photography
773 592 9476
ACCOLADES:
Awards: 2017, 2018, 2019 The Knot Magazine
Best Chicago Photographers Yelp and
Wedding Wire
Featured in Expertise.com Express Magazine Maharani Weddings
Voyage Chicago, ChicagoStyle weddings Magazine, Carats&Cake
Ty Acierto
Lead Photographer/Owner
Chicago Wedding Photographer Tye Acierto is the owner and Lead Photographer of Prudence Photography for 9 years straight! He's a member of Professional Photographers of America and a Columbia College of Chicago Alumni. He feels weird talking in the third person so he's switching now...
Phew! much better! Let's restart, I'm Ty Acierto, I'm a Professional Photographer based in Chicago and I also travel in all States. Some of the weddings I have covered over the years include Indian Weddings, South East Asian Weddings, Traditional American Weddings, Polish, Asian, Muslim Weddings, Jewish and Latin-American Weddings. I shoot in candid/ Photojournalistic style. I blend contemporary, modern and classic approach when composing my shots. Most importantly though, I'm a versatile Photographer and I love to hear what you're looking for! Let's chat!
About Prudence Photography
The song "Dear Prudence" written by John Lennon of The Beatles was the inspiration for the name Prudence Photography! Founded in 2007, Prudence Photography grew to become a full-time photography business from its humble beginnings as a portrait photography studio. Prudence Photography offers photography service for weddings, portraits, special events, and formal/informal Corporate events, Engagement Photography and Save-the-Dates.
Why Choose Prudence Photography
Honesty in service and professionalism are the very foundation of Prudence Photography. My company is a licensed and insured photography business located in Chicago, Illinois. I only reserve a limited number of events and projects per month to maintain the consistency and quality of work. While my style is fluid and up-to-date with the current trend, I do make sure that I conform to your theme and not force my style that may not rightfully represent you, your partner or the people that you’re with. I'm very flexible with pricing too and can customize based on your photography needs.
I love to hear from you!
Prudence Photography is a Licensed business in Chicago, Illinois.
The company name and logo is a trademark of
Prudence Photography. Copyright 2019
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